The church personas from the Evangelical Alliance offers insights into the attitudes and motivations of people within the UK church

The Evangelical Alliance, through the Being Human project, commissioned research to better understand the various tribes of people found across the UK church. Following from the research we have identified six core personas, each with distinction motivations and attitudes.

Take a look and if you would like any further input or training around the personas, like how to better understand the people you engage with, or how to maximise the insights the personas can offer, please do get in touch.

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